Alfa Giulietta - Interactive Kiosk

2011

I worked as art director and Interaction designer on this project for the launch of Alfa Romeo Giulietta. This is an interface for 220 Interactive totem all around Italy positioned in the Alfa Romeo dealers. All the interface is controlled by a knob trought Arduino. By the Knob rotation and pressure, users are able to browse and select all the contents. There are 2 different areas: / / The car configurator / / The discovery area The project was made in LBi Italy

The home page has different layers from the already existing Mito's world to the new Giulietta's world.

Here is shown the entering animation to the Giulietta's world

Totem interface - Homepage

Users can choose the Giulietta or Mito's world where to discover and coonfigure the car.

Giulietta's car configurator

Step 02. Color selection

Giulietta's car configurator

Step 05. Summary Frontal view

Navigation bar - details

Giulietta's car configurator

Step 05. Summary - Engine views

Giulietta's car configurator

Step 05. Summary - Xray views

Discovery area

D.N.A. Content

The real kiosk

Thanks for watching

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